V.A.Whitley and Co: dried goods, frozen foods, packaging and catering equipment wholesalers for fish and chip retailers and the seafish industry

Top Tips for Top Quality Flour:

FLOUR & BATTER MIX

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The hallmark of a good Fish & Chip shop is a batter that is not only consistently crisp and good to eat but also enhances the product inside.

We have over 50 years experience in the manufacturing of “VAW Batter Flours” which are now manufactured in our modern production facility at Heywood. We also use only top quality flour and ingredients. We offer a range of battermix products designed to provide you with the perfect finished product for your business, recognising that different styles of batter suit different areas and needs.

Our aim is to offer customer choice so we therefore stock a full range of national brands manufactured by Goldensheaf and Middleton Food Products.

So for your needs when it comes to batter flours we believe we have got it covered.

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Store your flour where it is COOL and DRY
In Winter’s cold mix with tepid water
Fresh Batter mixed for every opening enhances product quality
In Summer’s heat use chilled water
Always add flour to water - and do not overbeat (or protein will separate out)
Don't add Salt (it ruins oil, splits batters and some customers may not want added salt)